Instagram will now only show your content to 10 percent of your audience. Not just any 10 percent, but the 10 percent that are most engaged with your content. In other words, if you have 100 followers, your top 10 most engaged followers will see your content in their feed. If your 10 percent of most engaged followers like and comment on your posts, it will be “unleashed” to the other 90 percent. Just like the “snowball effect”, the more engagements you have, the more you’ll get.
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