Brian Phillips op The Ringer:

It was the year of Mark Zuckerberg because people who were once thrilled by the internet now talk about it in a tone that combines gallows humor, weary resignation, and a kind of cynicism toward the possibility of mercy. It was the year of Mark Zuckerberg because people in their 20s have stopped being ironic when they talk about what they make as “content.” (…) It was the year of Mark Zuckerberg because we don’t even talk about how absolutely, hideously sad all this is, since talking about it would mean questioning why we still spend so much time online, and, after all, we’re the people who live here. It was the year of Mark Zuckerberg because our jadedness toward the internet is really a form of grief.