Fortnite Is the Future, but Probably Not for the Reasons You Think

Matthew Ball op Redef:

Studies find that Fortnite’s players spend one to one and a half hours per day in the game, versus thirty minutes for active Snapchat or Instagram users. Fortnite wasn’t designed to be a Second Life-style experience, or even a digital “third place“; it became one organically. What’s more, it is drastically out-monetizing dedicated social squares such as Facebook, Snapchat and Instagram – even combined.

De toekomst zou wel eens de metaverse kunnen zijn, zegt hij:

However, the opportunity in front of Epic is Olympic in size. While a 1v100 Battle Royale might seem like a strange bus to the future, the largest platforms and industry changers of the digital era were rarely built to be either. Facebook was a campus “Hot or Not”, after all, and Netflix was about avoiding DVD rental late fees. The difference here is Sweeney is keenly aware of the Metaverse opportunity, as well as a path forward with Fortnite. This will not be an accident.

Ook op WIRED gaat het daarover:

“The Fortnite phenomenon shows it doesn’t take that much technological connection for people to feel that they are together in a virtual place—to make friends, and to start caring about what happens to their characters.”

This entry was posted in Blog. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.

Post a Comment

Your email is never published nor shared. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>